Projects
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CRO & Multivariant Testing
The Scotts Miracle-Gro Company
Our UX team was responsible for carrying out A/B testing and Conversion Rate Optimization (CRO) practices across all of our brand sites.
instead Post-Launch UX Research
The Scotts Miracle-Gro Company
Our UX team was tasked to evaluate the Chooseinstead.com website, post-the launch of the site, to identify points of friction to be optimized when shopping for a custom lawn care plan.
Scotts Program Site Experience and Subscription Replatform
The Scotts Miracle-Gro Company
Our UX team was responsible for revamping the Scotts Program site and subscription experience, as it re-platforms on Salesforce.
eCommerce Gifting Experience
The Scotts Miracle-Gro Company
Our UX team was responsible for creating a gifting experience across all of our brand sites.
Retailer UX Evaluation
The Scotts Miracle-Gro Company
Our UX team was tasked to evaluate the SamsClub.com website to identify opportunities for improvement when shopping for lawn and garden products.